Our audience

We are home to the ultimate indulgent travel audience. Our powerful first-party data means we don’t just know where our customers like to go - we know what they love to do when they get there. This helps brands to target by passion, as well as by demographic, for greater impact.

Holiday goers

2,000,000

monthly unique users

Travellers looking to book a longer holiday, mainly to sunny destinations.

Families

1,500,000

monthly unique users

Younger families, mainly under 50 looking to book a holiday with children primarily under 12.

Business travellers

900,000

monthly unique users

Travellers flying and staying primarily for business trips.

Young travellers

1,100,000

monthly unique users

Travellers under 35 looking to book a holiday.

Couples

5,500,000

monthly unique users

Couples looking to book a holiday together.

Silver surfers

400,000

monthly unique users

Travellers over 55 with no children at home looking to book a holiday.

Weekend citybreakers

750,000

monthly unique users

These users love to make the most of their weekends and are looking for a short break away.

Groups

1,100,000

monthly unique users

Travellers looking to go on holiday with a group of at least 3 people

Traveling mums

200,000

monthly unique users

Mums looking to travel with their children.

Foodies

1,500,000

monthly unique users

People who love food, culture and exploring culinary, cultural flavors.

Music lovers

400,000

monthly unique users

People who love to listening, watching, streaming and buying music.

Automotive sector

1,500,000

monthly unique users

Users interested in purchasing a car and car owners.

Sports fans

2,500,000

monthly unique users

Travellers who have a passion for sport, whether it's actively playing or cheering on their favourite team. We can also target users by specifc sport interest.

Financial sector

2,000,000

monthly unique users

We are able to target Financial Audiences and have broken this down into four key groups: Credit Card Users, Business Owners/Self-Employed, Investors and Mortgage Holders