Birmingham Activities

Cadbury World brings you hands-on fun, interactive zones and the chance to get touchy feely with real liquid Cadbury chocolate.

Start your journey with a stroll through the newly revamped Aztec jungle over boardwalks and waterfalls in search of the cocoa bean. Visit the Cadbury Story, in the themed auditorium, where you will discover the heritage of Cadbury and learn about the early struggles of the founders as they established the business. See with special effects how liquid chocolate is made before indulging your senses in the newly refurbished demonstration area and watch the skilled chocolatiers in action. With the world’s largest Cadbury shop and much more, you couldn't ask for a better day out.

In the two new stickylicious attractions known as Cadbury World Essence and Purple Planet, you will have a chocolate experience like never before. In Essence, you are greeted by chocolatiers who will take you back in time to the moment it was discovered how to make such delicious chocolate. Then, add to liquid Dairy Milk chocolate your choice of taste sensations to make a very special treat. In Purple Planet, try your hand at growing quality cocoa beans (not easy) and chasing a Creme Egg (no easier). Watch and have fun with chocolate rain, and see what you would be like as a chocolate figure.

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• BR station: Bournville
• By road: M5 & J2 or J4, and M42 & J2
• This venue has disabled access - please contact the venue directly for specific details