Life's a beach - golden offers on hotels in Bournemouth
Golden sands... blonde babes in wetsuits splashing out of the surf, like Pamela Anderson with goose pimples. Could Bournemouth be the Malibu of Britain?
The difference: you can get a decent pint in Bournemouth, there are no sharks and the beaches are a lot less crowded. Especially if you venture beyond Bournemouth Beach to other stunning Blue Flag beaches such as the wilder dunes of Sandbanks or Shell Bay.
Not only is this a top spot for surfing, sailing, jet-skiing and other water sports... there's also plenty on offer at night in the way of buzzing clubs, bars and restaurants.
And, in the last few years, a crop of hip luxury hotels have opened their doors here alongside the more traditional options. Take a squiz at our deals on Bournemouth hotels here.
All Bournemouth needs now is its answer to 'the Hoff'.